Dataprise



Challenge:	Establish award-winning CEO David Eisner as a thought-leader small and medium sized business issues that this regional IT firm addresses.
Solution:	Leveraged by-lined articles, white papers and high-profile blog posts to demonstrate client's expertise on cloud computing, green IT. Capitalized on breaking technology news such as introduction of Google Chrome to draw local media attention and raise company and CEO's profile.
Result:	Secured placements in regional business and technology publications, including WashingtonPost.com's Small Business Blog, Washington Business Journal, WTOP Radio, Sustainable Business Media, Smart CEO and Think Business magazine. Submitted company and its leadership team for national and regional business awards; recognized by Chesapeake Regional Technology Award, the Washington Business Journal lists, Stevie Awards and area Chambers of Commerce.